Pour les entreprises, la compréhension et l’amélioration continue de l’expérience client sont devenues aussi importantes que le développement de produits, l’innovation ou le marketing. Pour aider leurs marques partenaires à mieux cerner les attentes de leurs clients, les Galeries...
Début juin, le groupe pharmaceutique Sanofi, dont l’ambition est de figurer parmi les leaders de la santé digitale, a annoncé le lancement d’Accelerator, un accélérateur digital interne qui vise à développer des produits et solutions ainsi que transformer la pratique ...
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