Keyrus strengthens its leadership in Latin America with two strategic acquisitions

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Keyrus strengthens its leadership in Latin America with two strategic acquisitions

On October 7, Keyrus announced the acquisition of Bigo, a Mexican company specializing in digital commerce, and D4IT Performa, a Colombian company focused on data intelligence. Keyrus has been present in Latin America for nearly 15 years and is thus looking to strengthen its leadership in the region with its operations in Brazil, Colombia, Peru and Mexico. All the more so since, with the global pandemic, the Data and Digital markets have increased remarkably.

Keyrus, a specialist in performance management consulting and the integration of innovative technological solutions in the field of Data Intelligence and Digital Intelligence, was created in 1996 and has more than 3,000 employees in 22 countries on 4 continents. With offices in France, Belgium, Luxembourg, Canada, Switzerland and Spain, the group is now looking towards high-growth countries: Brazil and China. It also has a technological innovation platform in Israel.

Stephan Samouilhan, CEO of Keyrus LATAM, comments:

“The demand in the fields of Data Intelligence and Digital Transformation is currently exploding on this continent! Thanks to these acquisitions, Keyrus will become the de facto number one expert in Data and Digital in the region.

Following these two new acquisitions, Keyrus will have a total of 800 employees in Latin America with functional and technical expertise in a number of fields: Cloud Technologies, Big Data, Artificial Intelligence, Data Science, Data Analysis, Business Performance Management, Digital Commerce, Digital Marketing and Digital Workflows. The founder and CEO of Keyrus is Eric Cohen.

  • Bigo, a Mexican consulting firm, specializes in B2B and B2C Digital Commerce and Customer Relationship Management (CRM). Raoul Castellanos is the CEO of this company created in 2015 which has about 40 employees.They offer digital transformation solutions to their clients based mainly in the USA and Mexico.
  • IT Performa is a consulting and solutions company in the field of Data Intelligence. It has more than 200 clients in Colombia, Peru and Mexico.

“It seemed like a natural fit to join forces with Keyrus. This represents a tremendous opportunity for IT Performa to grow rapidly and offer the highest quality services. This more holistic approach will enable us to meet our clients’ challenges in the Data and Digital fields in the dynamic Latin American market”, says Carlos Diaz, CEO of IT Performa

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Keyrus, a partner of several major Cloud service providers (AWS, Google, Microsoft, Oracle) and digital publishers (Alteryx, H2O, Qlik, Talend, etc.), has been strengthened by these two acquisitions, as confirmed by Stephan Samouilhan:

“We are ready to respond to local needs related to data exploitation, digital transformation, the Cloud, as well as business management and transformation in order to support our customers more widely. Our goal is to be recognized as a one-stop shop for Data Intelligence and Digital Transformation services and solutions for Latin American SMEs and large corporations.

Translated from Keyrus renforce son leadership en Amérique latine avec deux acquisitions stratégiques

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